Shu Uemura x Final Fantasy XIV Collab: A Dazzling Beauty Quest

Shu Uemura x Final Fantasy XIV Collab

Adventurers, it’s time to swap your gear for glam because Shu Uemura and Final Fantasy XIV have officially teamed up for one of the most magical beauty collaborations of the year. Inspired by the Mothercrystal’s radiant glow and the ever-adorable Moogles, this limited-edition collection is here to level up your makeup game just in time for the holidays.

Launching nationwide on October 31st (with pre-sales beginning October 23rd online), the lineup promises a beauty adventure worthy of any Warrior of Light.

The Star of the Collection: The “Kupo! Crystal Palette”

Taking centre stage is the breathtaking Kupo! Crystal Palette, a nine-shade eyeshadow set housed in a holographic case that shimmers like a 3D blue crystal. Inspired by the legendary Mothercrystal, this palette offers shades that are as enchanting as an Eorzean sunrise.

Shu Uemura x Final Fantasy XIV Collab

Moogle-Inspired Magic

Fans of the cuddly Moogles will adore the Eye Sculpt Kupo!, a smaller four-shade palette that draws from warm apricot and pink tones—perfect for cozy winter looks with a touch of whimsy.

More Treasures in the Loot Drop

But the quest doesn’t end there. The collection also includes:

  • Crushed Gem Single Eyeshadows for extra sparkle

  • Three lipstick shades + a limited-edition lippie that’s pure fantasy

  • Lip Gleams for that glossy, radiant finish

  • A special version of Shu Uemura’s iconic cleansing oil (because even adventurers need to reset)

  • The cult-fave eyelash curler in a collector’s design

  • A range of exclusive collab merch to complete your kit

Shu Uemura x Final Fantasy XIV Collab

Release Details

  • October 23rd (Thu): Shu Uemura Official Online Shop, Shu Tokyo Makeup Box

  • October 24th (Fri): Isetan Shinjuku, Hankyu Umeda Main Store, JR Nagoya Takashimaya, ISETAN BEAUTY Online, HANKYU BEAUTY ONLINE

  • October 31st (Fri): Nationwide release

(Online release begins around 10:00 AM JST on October 23rd, timing may vary.)

Will It Reach Australia?

As of now, there’s no word on an Australian release, but beauty fans and FFXIV players alike will be watching closely. Until then, consider this your call to arms: stock up on beauty gear, and let your radiant glow carry you through the holiday season.

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